From Vision to Action: Key Ingredients of a Successful Marketing Mix
Introduction Whether you are short on time or finances, you may not be spending enough time marketing your brand. If this is the case, you may be losing out on significant potential for advancement. We’ve compiled a list of seven recommendations to help you develop a new marketing mix that will elevate your brand. Sales […]
Deep-tech client: Transformative Lead Generation Strategies
The client specializes in developing Artificial Intelligence (AI), Machine Learning (ML), and Blockchain software solutions. Historically, the client had relied on personal contacts of its top management and word-of-mouth of existing customers to generate leads. Furthermore, the company concentrated on the USA market for generating leads. Challenge: The existing methods of lead generation employed […]