As your startup grows, you’ll require a stellar leadership team to achieve your company’s next level of success. And generally for businesses, bringing in more money is a key sign of success. As the business owner, you can’t be responsible for this alone. It requires a talented leader who can build a solid team of sellers. It is to bring in more revenue for your business.

The Virtual Sales Officer

The Virtual Sales Officer (VSO) is responsible for all sales-related activities for your organization. Not only does the Virtual Sales Officer oversee the daily operations of the sales team. But is also responsible for implementing, assessing, and reporting on sales strategies. It is designed to bring in business, enabling the company to grow and scale.

A talented VSO is your savvy business person. It can navigate organizational and marketplace complexities to bring evident results to your bottom line.

He provides required leadership, resources, and direction to the sales team and is accountable for the overall sales department performance, the achievement of sales department goals and targets, and the alignment of the organizational strategy.

The VSO and virtual customer services are also responsible for ensuring sustainable revenue growth by constantly maximizing market penetration along with customer satisfaction. Apart from articulating the results of the analyses in reports, presentations, and recommendations to key stakeholders. He synthesizes the same kind of reports for financial feasibility studies that he undertakes to determine sales growth and revenue targets for the sales department.

The VSO Takes on the Following Roles

 Aligns the organization’s sales goals and objectives with optimal strategy through active participation in corporate strategic planning, marketing strategy consultants, sales strategy development, forecasting, sales resource planning, and budgeting. 

Creates effective sales organization design, including sales job roles, sales channel design, and sales resource deployment. 

Meets pre-decided targets for profitable sales volume, market share, and other crucial financial performance objectives. 

Leads learning and development initiatives affecting the sales organization, and provides stewardship of sales and sales management talent. Through visible, active, productive partnerships with Human Resources and Learning and Development functions. Concat also offers services of Call Center Setup.

Establishes, improvises, and governs the organization’s sales performance management system. This involves establishing guiding company’s sales principles for managing performance, establishing and prioritizing important performance measures for all sales jobs; overseeing the equitable allocation of organization objectives across all sales channels, marketplaces, and personnel; and ensuring all crucial sales and sales management associates are held accountable for results.

Provides effective and efficient leadership to the sales organization’s management team, while fostering a culture of accountability, professional development, high-performance, and ethical behavior. 

Accountable for the sales organization support budget. Proactively examines existing company’s sales support investments, including those in technology, training, and administrative support. Ensures support investments yield expected benefits consistent with established objectives. Provides necessary managerial leadership to Sales Team, in meeting this responsibility, and works closely with the virtual CIO services to ensure latest technology initiatives are adopted effectively with firm’s technology strategy. 

Plays an effective role in leading sales organization change initiatives by continuously assessing the need for organizational change, championing change initiatives, and removing obstacles impeding constructive organizational change. 

Establishes and maintains healthy and productive peer-to-peer relationships with customers and prospects. 

Concators is a platform where you can get awesome HR shared services and various other virtual services related to technical, human resource, and accounting related.

Frequently Asked Questions (FAQs):

What is a Virtual Chief Sales Officer (VCSO)?

The Virtual Chief Sales Officer (VCSO) is in charge of all sales-related activities in a company. Not only does the VCSO  oversee the daily operations of the sales team, but is also responsible for implementing, assessing, and reporting on sales strategies that are designed to bring in business, enabling the company to grow and scale.

They provide leadership, resources, and direction and resources to the sales department and are accountable for activities of the overall sales department’s performance, the achievement of sales department targets and goals, and the alignment of the business’s strategy.

A solid VCSO   is a master at managing to the number. They’ve lived and breathed sales for many years and grew up through the ranks of high-performing sales organizations by gaining rich experience in the industry. These leaders are usually found in the corporate world more often than their CSO or CRO counterparts. Good ones have the ability and knowledge for partnering cross-functionally, forging productive relationships with Finance, Product Management, Marketing, Customer Success/Service, and Sales Operations. They are skilled coaches for their sales teams and run their firms with a disciplined cadence.

What is the Role of a Virtual Chief Sales Officer?

VCSO aligns the sales organization’s objectives with firm business strategy through active participation in corporate strategic planning, sales strategy development, forecasting, sales resource planning, and budgeting. 

Creates effective sales organization design, including sales job roles, sales channel design, and sales resource deployment. 

Meets pre-decided targets for profitable sales volume, market share, and other key financial performance objectives.

 

Provides effective leadership to the sales organization’s management team. While fostering a culture of accountability, professional development, high-performance, and ethical behavior. 

How Virtual Chief Sales Officer (VSCO) is Different From a Chief Sales Officer?

The easiest and most convenient way to distinguish between these roles is to compare their scope of responsibility, core objectives, and what defines success.

In general, you can expect graduating levels of scope, responsibility, and strategic oversight from the VCSO to the Chief Sales Officer. Each role expands based on

1) The part of the customer journey and sales funnel the executive manages

2) The challenges they must address in the organization or marketplace, and 

3) The importance of strategy versus execution.

What is the Head of Sales Called?

Every business is different and adopts its nomenclature. These are general patterns and observations, but firms may draw different interpretations and establish their approaches to roles/titles